Get Inspired: Colors of Comfort

Discover a unique sense of art and flair in the
boutique community of Ametta Place.

Join us as we celebrate the design trend of the season.

Tints and Trends
Unleash your inner stylist as an interior design expert shares great tips on dressing up a new home. Learn how to use colors, mix and match hues, and personalize your space.

Shades of Style
Visit an exclusive showcase of special tableaus highlighting the color block design trend, right inside the Ametta Place model unit.

02 October 2011 (Sunday)
12:00NN - 5:00PM
Ametta Place Clubhouse,
Mercedes Avenue, Pasig City

RSVP
Marynol Alejandro
(632) 848.5100

condominium makati

Popularity of Houses in Modern Times

According to many Filipinos, although houses lack the kinds of benefits that makes other types of housings, such as condominiums, modern, houses are still considered as some of the most popular and in-demand types of housing in the Philippine market.

What benefits can houses offer that made it popular in the Philippine market? According to many Filipinos, although houses lack the kinds of benefits that makes other types of housings, such as condominiums, modern, houses are still considered as some of the most popular and in-demand types of housing in the Philippine market.

Popularity of Houses in Modern Times

The reason why houses are still considered as some of the most popular and in-demand types of housing in the Philippine market is because of its affordability compared to modern types of housings, particularly with condominiums.

Because of its affordability, many Filipinos were able to own a house, particularly for their family. However, other than its affordability, there are also other reasons why houses still kept its name as one of the most popular and in-demand types of housing in the Philippines. One of those benefits is with the many new houses introduced in the Philippine market.

Benefits of New Houses in the Philippines

Many new house for sale in the country today are found in the outskirts of Metro Manila, mostly in exclusive housing communities. Although found too far from the city, which is unlike that of other types of houses in the country, these houses can offer a number of benefits that made it even more popular in the Philippine market.

The Benefit of its Exclusivity

One of the reasons why these new house and land for sale had become popular is because of its choice of location, which can offer Filipinos and their families a secured and private home. This is because most of these new houses are found in exclusive housing communities around the outskirts of Metro Manila.

Because of its exclusivity as well as its choice of location, these new houses can offer an environment more suitable for growing Filipino families, particularly for their children.

The Benefit of its Amenities

One reason why these new houses became even more popular and modern is because of its collection of facilities that made other types of modern housings popular, such as swimming pools, sports complexes, recreational parks, and playgrounds.

These facilities, according to many experts, had made houses even more popular in the market, making houses as one of the most popular types of modern housing in today’s market. However, there are also other reasons why condominiums had gained a lot of popularity, and that is because of its new payment terms.

New Payment Terms

According to many real estate experts, another reason why houses had gained a lot of popularity in the country is because of its new term of payment that made it even more affordable in the market. This is because these new houses can now be bought and paid in installment, making it more affordable compared to renting in an apartment unit.

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Condominiums and Houses of the Philippines: What Made These Popular

Condominiums became popular because of its many modern benefits, while houses can offer unique benefits which can accommodate the needs of traditional Filipinos. So what made these types of housings popular and in-demand in the Philippine market?

There are many popular types housings in the Philippines today that can offer different benefits to its residents. Some of the most popular are condominiums and houses. Condominiums became popular because of its many modern benefits, while houses can offer unique benefits which can accommodate the needs of traditional Filipinos.

Condominiums: Its Luxuries and Modern Advantages

Condominiums first became popular because of its location, in which most of these are found in business and commercial districts, thus allowing their residents to live in a home within walking distance or mass transit distance from their workplaces.

Because of this advantage, residents can live out their lives in comfort, particularly when they are given the advantage of living in a home where they can easily and conveniently access their workplaces or offices while avoiding the usual hassles of morning rush hour.

However, there are other reasons why condominiums became one of the most popular and in-demand modern Philippines properties for sale in the market, such as its collection of amenities.

Condominiums became popular because of its amenities, such as its own maintenance and security personnel. However, other than those amenities, there are also a number of condominiums which are found far from business and commercial districts. These types of condominiums are known as condominium complexes, and part of what made these types of condominiums popular is because it can offer the environment suitable for a growing Filipino family, such as its seclusion from the city, its wide-open spaces, as well as its exclusivity.

Houses: Its Traditional Benefits

Houses, on the other hand, lacks the kinds of benefits that made condominiums a popular and modern type of housing in the country. However, these types of housings can offer the kinds of traditional benefits that made it in-demand in the country. Popular example is that houses are still considered as the only types of housing suitable for retirees.

Many of those that lives in condominium units today plans of building their own houses based on their own designs so that when the time comes that they decide to retire, they will have a home where they can relax and live the rest of their lives with their family.

In addition to its traditional benefits, houses are still in-demand because of its affordability compared to condominium units. There are also a number of new houses in the Philippines that can offer a new payment term that made it even more affordable in the market, this is because these new houses can now be bought and paid in installment.

There are also a number of new houses in the Philippine market that can offer new benefits to its residents, and that most of these new types of residential Philippine properties are found in exclusive housing communities around the outskirts of Metro Manila. And because of its location, these types of housings can offer the same luxurious benefit that condominium complexes can offer, such as privacy, security, wide open spaces, as well as amenities such as swimming pools, recreational parks, playgrounds, and sports complexes.

Make A Move

Experience the thrill of Active Living

Get ready to make bold moves towards a full and active lifestyle at Venare. Join us for a fun-filled and thrilling day bursting with action and excitement.

Need for Speed
Strike a pose as we capture a shot of your overflowing energy.

Sneak Your Style
Personalize your sneakers with style and dynamism. Embellish them with vibrant custom graphics that suit your personality.

Just Jamming
Jam your way to a fitter and groovier lifestyle through a high octane dance sessions led by our instructors.

18 September 2011 (Sunday)
10:00am to 5:00pm
Treveia Clubhouse
NUVALI, Sta. Rosa, Laguna

RSVP
Marynol Alejandro
(632) 848.5100

Philippines properties for sale

A Privileged Preview

A first look at the Marquee Residences (real estate ph)Showroom

You have been selected to a first preview of the Marquee Residences Showroom.

The doors of privileged Pampanga opens more of the signature lifestyle for you.

Welcome Home Scents
Create your aromatic scents that will give a soothing mood to your home.

Charmed Homes
Choose from quaint charms to create your personalized home key holders.

25 September 2011 (Sunday)
1:00PM - 7:00PM
Marquee Residences Showroom,
Marquee Mall, Angeles City, Pampanga

RSVP
Marynol Alejandro
(632) 848.5100

Catch the Alveo Cinema Ad this September 2011

Catch the ALVEO Cinema ad this September 2011

September 7 - Contagion
September - Spy Kids in 4D
September 21 - 14 - Glee 3D
September 28 - Friends with Benefits

real estate in the philippines

The Luxury of Living in a Home in Business Districts

Some of the most popular types of housings in the Philippines today are condominiums. Part of what made these types of housings popular, according to many experts, is its accessibility to business and commercial districts.

Condominiums had gained a lot of popularity in the Philippines because of its many benefits, and one of those is because of the accessibility that it can offer to its residents that made it even more popular and in-demand in the country.

The Luxury of its Accessibility
One of the many reasons why condominiums had gained a lot of popularity in the Philippine market is because of its accessibility. According to many Filipinos, condominiums first became popular in the country as a type of home which can enable it residents to easily and conveniently access their workplaces, while avoiding the usual hassles of morning rush hour. This is because condominiums are mostly found in different popular business and commercial districts, such as the many condominium makati City.

Although found in some of the busiest districts in the country, condominiums can still offer same luxury of living in a peaceful home away from the city, such as the same privacy, peace, and security.

Because of this, condominiums quickly became popular in the Philippines, particularly among many executives, high-wage earners, as well as wealthy families. However, there are other reasons why condominiums became popular other than the benefit of its accessibility. Some of those include its collection of amenities.

Other Popular Benefits of Condominiums
In addition to the luxury of its accessibility, another reason why condominiums became popular and in-demand is because of its collection of amenities, such as its own maintenance and security personnel.

In addition to that, condominiums can also offer a number of popular resort facilities that made it unique in the market. This is because condominiums are the only types of modern Philippine properties in business and commercial districts that can offer facilities such as swimming pools, gyms, and sports complexes.

In addition to that, there are also a number of new condominiums in the Philippines today that can offer a new benefit which made it even more popular in the market, and that is the benefit of its new payment terms.

New Payment Terms
Another reason why condominiums had gained a lot of popularity, particularly in today’s modern trends, is because of its new term of payment. This is because many newer condominiums in the country today can now be bought and paid in installment. Because of this, condominiums became even more popular and in-demand in the Philippines, particularly now that these types of housings had become even more cost-efficient compared to renting an apartment unit.

Ayala’s high-end property unit eyes 6 more projects

Reflecting the firm’s bullish take on the real estate market, Ayala Land Inc. unit catering to middle to upper-class income market Alveo Land Corp. is targeting the launch of six more projects in major growth areas until the end of the year.

Alveo Land project development head Jennylle Tupaz said they are soon launching projects in five more locations - Makati, Tagaytay, Cebu, Davao and two in Bonifacio Global City.

Part of Alveo Land's aggressive launches is the recent unveiling of the P1-billion second tower of its residential condominium project in the northern side of the Makati Business District, the Lerato(condo in Philippines).

Tupaz said the 24-story tower will bring in a total sales value of P1.4 billion to the company. Lerato's second tower offers a total of 360 units - 240 studio units, 72 one-bedroom units and 48 two-bedroom units with selling price of P4.7 million or P115,000 per square meter. The studio units are 30 sqm in floor area, the one-bedroom with 48 to 50 sqm and the two-bedroom with 78 to 85 sqm.

Tupaz said the first tower, which was launched in 2010, is already 91-percent sold and target turnover is third quarter of 2015. Meanwhile, she said that the second tower is already 33 percent sold and turnover is third quarter of next year.

Meanwhile, Alveo Land innovations and design head Gilbert Berba said the Lerato project is one mark in Makati of the Ayala group to fulfil its undertaking of redeveloping the country's premier business district. "We're here to stay," he said.

"From the beginning, The Lerato was envisioned and designed to converge residential and commercial elements, reflecting and complementing the creative and dynamic feel of the MCBD North. As part of its masterplan, the ground floor of the development will be designed to house a diverse mix of retail and dining options that adds to the equity of this blooming cosmopolis," Berba said.

The Ayala group is aggressively redeveloping the city of Makati, dividing the city into hubs - the Cosmopolitan District which is the area of the Glorietta malls and Greenbelt shopping and dining centers, the Urban Oasis which is Ayala Triangle, the Cultural and Creative Hub which is the Northern part of Makati, the Tech and Transit District which is the Southside of Makati and the Entertainment Hub.

The Daily Tribune
18 August 2011
By: Danessa O. Rivera

Retail Realty: The Lerato Open House event

The Lerato : Witness an exclusive retail showcase inspired by a distinct cosmopolitan living experience.


Time

Wednesday, September 14 · 6:00pm - 10:00pm

Location
Grand Ballroom, Hotel Intercontinental Manila
Ayala Avenue, Makati City

RSVP
Marynol Alejandro
(632) 848.5100

Created By

Alveo Land Corp

condo in Philippines The Lerato

Family time at Two Serendra

At Alveo Land’s Two Serendra, the joy of weekends can be as simple as a step or two from your front door.

Situated at the heart of Bonifacio Global City (BGC)-a mixed-use business and lifestyle hub known as the "home of passionate minds"-Two Serendra is an upscale residential community with a unique suburban feel where families can passionately enjoy the joys of innovative living.

Taking inspiration from Ayala Land's unparalleled standards in residential development, Alveo Land has built Two Serendra as an innovative community that fuses the concepts of modern, practical, and passionate living.

"Two Serendra has been at the forefront of innovative and passionate living that is what distinguishes the brand of life at BGC," said Jennylle Tupaz, project development head of Alveo Land "Here, families have the luxury of time to venture into diverse activities that further binds them and allows them to grow together."

While other developments promise a laid back living environment, Two Serendra takes it to another level with a distinct and unmatched character. The development dedicates 65 percent of its total land area to open greenery and an array of state-of-the-art lifestyle amenities-a valuable space for families to go out and enjoy your beauty and ease of the surroundings.

"This unique feature will insulate families from the buzzing energy of the city. With this, they can have rest and quiet whenever they want it without having to go too far away," Tupaz said.

With the introduction of Two Serendra's third and latest high-rise development-The Meranti-proximate living has been emphasized further as a vital factor that helps improve the quality of life.

Two Serendra residents can enjoy socializing and building relationships with people who share the same passions through the interactive amenities at The Living Museum in The Meranti.

Epitomizing the kind of innovation that Alveo Land is well-known for, The Living Museum is composed of a variety of lifestyle amenities and facilities where residents can cultivate the kind of life that Two Serendra is very much known for: living within social spaces for sharing passions.

Residents don't have to wait for the weekends just to enjoy valuable time with their loved ones. There's the Stellar Peak, a rooftop view deck where families can enjoy viewing the star-filled night sky or the flickering, multi-colored spectrum of lights of the vibrant city below. Families who have the eye and the passion for scenic and landscape photography will surely find the place an ideal place to converge and engage in doing what they love the most.

The Discovery Hall also stands out for families who value intellectual pursuits. The joys of exploring and learning new things together are achieved in this relaxed setting where parents and their children can play indoor games, read books, go online, or engage in various fun-filled learning activities.

Other amenities include The Enterprise Lounge-a top-rate business facility that is ideal for relaxed meetings and get-togethers; The Tropical Garden, a glass-enclosed function hall and party venue where residents can hold parties and social gatherings; the Culinary Studio, a spacious kitchen and dining area done to professional standards, where residents can share and indulge in delightful gastronomic delights; and the Fitness Club, a multi-storey gym outfitted with complete exercise equipment.

"Residents of The Meranti will have a home that will redefine itself to bring more passion to their family time" tells Tupaz. "This is a place that takes passionate suburban living to a different level."

An integrated living environment characterized by a fine balance of life, work, and play is what awaits residents of Two Serendra. With diverse opportunities in life right within one's reach, Two Serendra is more than just an innovative living space for families within a dynamic district-it is a distinct development where everyday feels like a weekend.

Alveo Land Corp. sets the benchmark for innovation in the Philippine real estate today. Armed with sharper foresight, unparalleled excellence and total commitment, Alveo Land Corp. finds the means to provide the most innovative homes to make you live well.

Alveo Land is a wholly owned subsidiary of Ayala Land.
Malaya Business Insight
11 August 2011